News
Why Lego put Jason Momoa in charge of saving playtime
3+ hour, 48+ min ago (239+ words) The actor leads the "Never Stop Playing" campaign, which swaps earnest advocacy for comedy as the brand pushes families to spend more time playing together. There is something delightfully absurd about Jason Momoa, a man whose public identity was built…...
Scopely leans into 90s sitcom nostalgia in new Monopoly Go campaign
10+ mon, 3+ week ago (253+ words) Will Ferrell reprises his role as the voice of Mr Monopoly in "The Dice Life." Scopely and indie agency Omelet have launched "The Dice Life," a new campaign for Monopoly Go that swaps out standard user-acquisition pitches for a full-blown…...
Coca-Cola and Disney partner for a massive Star Wars campaign
11+ mon, 5+ day ago (475+ words) The legacy brands celebrate a decades-long partnership with a global campaign packed with collectible cans, AR holograms and fan-first storytelling. Disney, Coke & Star Wars reignite the force / Disney/Coca-Cola/Star Wars Coca-Cola and Disney have launched "Refresh Your Galaxy," a…...